Wednesday, November 22, 2006

Sungard & Sharesoft Launch Sharetrade

I am pleased to share this information with you all that the product that I have been working on for almost an year now has been released. Following is a press release citing details about the solutions:

Fairmont Dubai, Nov. 18th, 2006. SunGard ( and Sharesoft Solutions ( announced today the launch of an integrated front to back e-brokerage solution, sharetrade™. sharetrade™ provides brokers and investors in the Arabian Gulf region with a simplified and user friendly trade processing platform.

The platform offers real time market information & third party contents integrated with SunGard APSYS, a private client wealth portfolio management, back-office settlement and client reporting solution.

sharetrade™ was launched in the first day of GITEX 2006 and the ceremony was carried live by TV stations and witnessed by top Canadian and Swiss diplomats as well as members of the local business community.

Developed in Dubai, sharetrade will help brokers to attract and handle transactions in a risk managed environment while offering their clients with a bilingual mobile, desktop and web application that addresses the clients' trading needs.

Envisioning Dubai to be a new GCC financial hub, Sharesoft was established to provide real-time market information commencing with direct connectivity to the Dubai Financial Market (DFM), Abu Dhabi Securities Market (ADSM) and Tadawul.

Nezar Freeny, Chief Executive Officer of Sharesoft, said, “As we progressed, we recognized the need for a complete e-brokerage solution that is able to handle large volume of trades. For reasons such as time to market, reliability, security and scalability, we started searching for a link with a back office system that could complete the value chain, and SunGard’s APSYS was identified as the best fit. The partnership we will be celebrating tonight affirms our mutually complementary solutions.”

Harold Finders, SunGard’s Group Chief Executive Officer for Financial Systems - Europe, said: "Our goal is to help local brokers to compete internationally while preserving their local values and principles. We identified the combination of Sharesoft platform with SunGard APSYS offered in an ASP or in a deployed mode to be an attractive offer to the GCC markets.”

About Sharesoft

Sharesoft Solutions is a Canadian Software Solutions provider specializing in the Financial Markets targeting the Arabian Gulf (GCC). Sharesoft Solutions is legally registered in Canada, UAE and Saudi Arabia with offices in Toronto, Dubai and Riyadh respectively. Sharesoft Solutions mainstream project is the Sharesoft platform, which aims to become the leading online and mobile securities trading platform serving investors in the Arabian Gulf region. sharesense™ provides real-time markets information while sharetrade™ enables investors to execute transactions in real-time.


A real-time multi-lingual, multi-currency system for European private banks, APSYS (Advanced Private Banking System) supports these institutions with a broad array of capabilities. These range from portfolio management to trade order entry and transaction processing. APSYS integrates these capabilities, helping customers to achieve the efficiency of straight-through processing. It supports a variety of asset classes, including futures, options, mortgages, and unit trusts/mutual funds.

About SunGard

With annual revenue of $4 billion, SunGard is a global leader in software and processing solutions for financial services, higher education and the public sector. SunGard also helps information-dependent enterprises of all types to ensure the continuity of their business. SunGard serves more than 25,000 customers in more than 50 countries, including the world’s 50 largest financial services companies. Visit SunGard at

Trademark Information: SunGard, the SunGard logo and APSYS are trademarks or registered trademarks of SunGard Data Systems Inc. or its subsidiaries in the U.S. and other countries. All other trade names are trademarks or registered trademarks of their respective holders.

No comments: